The Process
The Art of Indian Embroidery - A Legacy in Every Stitch
Indian embroidered textiles are living traditions, deeply woven into the fabric of community life and regional identity. Each embroidery technique carries the soul of its origin—passed down through generations of artisans who have dedicated their lives to preserving these ancient crafts. From childhood, these master craftspeople learn alongside their elders, developing an intimate understanding of technique, symbolism, and artistry that cannot be replicated by machines.
These embroideries are far more than decorative embellishments—they are storytellers. Each stitch carries the history, values, and cultural identity of the communities that created them, transforming fabric into a canvas of heritage and meaning.
Our Mumbai Atelier - Where Tradition Meets Excellence
RIITI Fashion operates our own atelier in Mumbai, the heart of Indian fashion. This direct connection to India's finest artisans ensures exceptional quality, authenticity, and value that we pass directly to you.
Our highly skilled tailors and karigars (master craftspeople) work closely with Renuka, bringing her designs to life with meticulous care. Every garment undergoes rigorous quality control at each stage—from the precision of each stitch to the placement of every embellishment—ensuring the finished piece exceeds your expectations.
Why This Matters to You:
- Direct Oversight: Renuka personally oversees production, ensuring flawless execution
- Master Craftsmanship: Decades of specialized expertise in traditional techniques
- Quality Guaranteed: Multiple inspections ensure impeccable construction
- Ethical Practice: Fair compensation and dignified working conditions for all artisans
- Custom Flexibility: Accommodate your unique design requests and modifications
- Authentic Tradition: Preserving centuries-old techniques, not compromising for speed
When you choose RIITI, you're not just purchasing a garment—you're investing in artisanal heritage, supporting skilled craftspeople, and wearing a piece of living history.
From Mumbai's fashion district to your Silicon Valley wardrobe, every RIITI creation bridges heritage and modernity, tradition and style.